Another Gut Healthy Cracker Hits the Shelf | Elevator Pitch S12 EP6

Hear from Alex Duong and Nicole Herman, co-founders of Fair & Square, gut-friendly crackers inspired by childhood favorites.

On every episode of Entrepreneur Elevator Pitch, contestants looking to make their mark on the business world must prove that they have what it takes in 60 seconds or less.

If their pitch captures our board of investors' hearts and minds, life-changing money is sure to follow.

But if they lock up, stumble or bring investors a been-there-done-that idea, it's game over.

Whether it's on our show or out in the world, if you're an entrepreneur about to pitch investors, Dhani Jones breaks down his best advice for success: "Know your target audience, the demand and the growth potential of your product.

If you can demonstrate a path from niche to mainstream, that's how you get our attention.

Show us that you've done the homework." Find out who wins big and who goes home empty-handed on an all-new Entrepreneur Elevator Pitch!