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TV Ratings: Chiefs-Jets NFL Game Drive Big Audience as Taylor Swift Makes Second Appearance | THR News Video
Video Credit: The Hollywood Reporter
Published on October 4, 2023 - Duration: 01:40s
TV Ratings: Chiefs-Jets NFL Game Drive Big Audience as Taylor Swift Makes Second Appearance | THR News Video
The Chiefs, Jets and Taylor Swift drove big numbers for NBC on Sunday night.
The network's 'Sunday Night Football', or as some were calling it, Swiftie Night Football, telecast of the Chiefs-Jets game scored its biggest audience of the season, averaging nearly 27 million viewers across all platforms. A spike in women viewers, possibly driven by superstar singer-songwriter Swift's presence at the game, helped drive the increases.
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