Peacock to Raise Prices for First Time

Peacock to Raise Prices , for First Time.

NBCUniversal's streaming service revealed its first-ever price hike in an email on July 18, CNN reports.

Current subscribers will enjoy an extra month of lower costs before being charged new prices.

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New users will have to pay more immediately.

A premium subscription will now cost $5.99 a month instead of $4.99.

An annual subscription for this tier is now $59.99, up from $49.99.

The premium plus tier is now $11.99 per month, up from $9.99.

The annual subscription for this tier has increased by $20 to be $119.99.

In the three years that the streaming service has been active, its subscriber base has hit nearly 22 million.

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However, Peacock endured over $700 million in losses due to higher programming costs, which it hopes to offset with an increase in subscription prices