Premier League toasts £40m deal with new beer partner Guinness

Credit: Sky News- Published 2 weeks ago

English football's top flight is toasting a £40m sponsorship deal with Guinness after the Diageo-owned brand saw off competition from Heineken.

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Premier League

Association football league in England

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Guinness

Irish brand of beer

St. Patrick's Day by the Numbers 00:56

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Heineken N.V.

Dutch multinational brewing company

Chris Packham not drinking any more Heineken' after thousands of apple trees felled

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Credit: Sky News - Published 5 days ago

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