Meta Platforms, Inc., doing business as
Meta, and formerly named
Facebook, Inc., and
TheFacebook, Inc., is an American multinational technology conglomerate based in Menlo Park, California. The company owns and operates Facebook, Instagram, Threads, and WhatsApp, among other products and services. Advertising accounts for 97.8 percent of its revenue. Originally known as the parent company of the Facebook service, as Facebook, Inc., it was rebranded to its current name in 2021 to "reflect its focus on building the metaverse", an integrated environment linking the company's products and services.