, also referred to by his followers with the honorifics Baba
, is an Indian yoga guru, businessman and brand ambassador for Patanjali Ayurved. Ramdev is primarily known for being a proponent of yoga and ayurveda in India. Ramdev has been organizing and conducting large yoga camps since 2002, broadcasting his yoga classes on various TV channels. He co-founded Patanjali Ayurved and Patanjali Yogpeeth with his colleague Balkrishna in 2006. Ramdev has received criticism over his comments related to modern medicine, yoga, and ayurveda.