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How music streaming transformed songwriting | Björn Ulvaeus
Video Credit: TED
Published on August 31, 2021 - Duration: 18:16s
How music streaming transformed songwriting | Björn Ulvaeus
Money, money, money ... in the music business, there seems to be little left for the songwriters that fuel it.
ABBA co-founder Björn Ulvaeus calls for the industry to support its most valuable asset, breaking down how the streaming revolution impacts creator royalties, careers and craft -- and outlines what can be done to truly thank artists for the music.