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Nike's touching Kobe Bryant tribute is branding done right
Video Credit: Fast Company
Published on February 28, 2020 - Duration: 02:46s
Nike's touching Kobe Bryant tribute is branding done right
From the Mike Bloomberg 2020 campaign's failed satirical tweets to Nike's well-thought out and respectful Kobe Bryant tribute, here's a look at the brands that either nailed their marketing or seriously missed the mark this week.