The next global agricultural revolution | Bruce Friedrich

Credit: TED
Published on May 21, 2019 - Duration: 05:48s

The next global agricultural revolution | Bruce Friedrich

Meat production is destroying the planet and jeopardizing our health, but people aren't going to eat less meat unless we give them alternatives that cost the same (or less) and that taste the same (or better).

In an eye-opening talk, food innovator and TED Fellow Bruce Friedrich shows the plant- and cell-based products that could soon transform the global meat industry -- and your dinner plate.


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