PDI Releases New Study on Evolving Consumer Preferences Towards Loyalty Programs and Rewards Currencies

Credit: Business Wire- Published on December 12, 2019
ATLANTA--(BUSINESS WIRE)--PDI (www.pdisoftware.com), a global software company that provides leading ERP, Fuel Pricing, Logistics and Marketing Cloud solutions to convenience retailers and petroleum wholesalers, has released The Road to Rewards Report 2019: Mapping the Path to Loyalty Success. The 4th annual report validates fuel savings as a top driver for loyalty program members, highlights increasing demand for mobile apps, and introduces new facts about how retailers across all industries a

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